中間研究室
MidROOM
MidROOM
從美學，傳達設計。藉由不同載體與風格形式落地呈現，使潛藏於感知的訊息能夠被看見、被感知、被理解，進而在生活中產生回應。
由策略發展，以視覺先行，藉由五感的觀察，建立與場域、使用者之間關係，影響訊息轉譯後發生的設計形式與感知，進而尋找差異化的存在軌跡。
成立於2016年中間研究室Midroom，以「Middle」為核心，實踐觀察、整合、連結為方法基礎。挑戰於商業與藝術相容的非典型界線，尋找設計在之間發生的方式。彈性編排角色、空間與語言的關係；在分散的協作中，尋找重新連結的方法。服務內容涵蓋品牌形象、展演空間、動靜態視覺設計、文化策展與包裝創意等，並延伸至跨領域設計以及策略顧問專業範疇、商業空間與陳列、藝文展演、品牌包裝等多元實踐 。
由策略發展，以視覺先行，藉由五感的觀察，建立與場域、使用者之間關係，影響訊息轉譯後發生的設計形式與感知，進而尋找差異化的存在軌跡。
成立於2016年中間研究室Midroom，以「Middle」為核心，實踐觀察、整合、連結為方法基礎。挑戰於商業與藝術相容的非典型界線，尋找設計在之間發生的方式。彈性編排角色、空間與語言的關係；在分散的協作中，尋找重新連結的方法。服務內容涵蓋品牌形象、展演空間、動靜態視覺設計、文化策展與包裝創意等，並延伸至跨領域設計以及策略顧問專業範疇、商業空間與陳列、藝文展演、品牌包裝等多元實踐 。
郭中元 CHUNG-YUAN KUO
設計總監 / Creative Director
秦安慧 AN-HUI CHING
企劃統籌 / Project Manager
黃煒仁 WEI-JEN HUANG
藝術指導 / Art Director
獲獎
2023 Kyoto Global Design Awards Best100 / 2022 Iconic Awards: Innovative Architecture / 2022 德國 RedDot 設計獎・Brands & Communication Design / 2022 金點設計獎 / 2021 金點設計獎 / 2020 A Design Award 銀獎 / 2020 Good Design Best 100 / 2020 金點設計獎・整合設計類 / 2020 德國 RedDot 設計獎・Brands & Communication Design Winner / 2019 Good Design Best 100 / 2018 Good Design Best 100 / 2018 金點設計獎・傳達設計類 / 2018 Shopping Design Best 100 / 2012 德國 iF 視覺設計獎 2 件・Communication Design Award Winner / 2012 德國 iF 包裝設計獎 2件・Package Design Award Winner / 2011 臺灣金點設計獎・視覺傳達大獎 / 2011 德國 iF 設計獎 2 件・Communication Design Award Winner / 2011 德國 RedDot 設計獎・Communication Design Award Winner / 2011 比利時 Pentawards包裝設計獎2 件・Package Design Award Winner / 2011 榮獲經濟部工業局Golden Pin 金點設計標章作品 4 件 / 2010 經濟部商業司臺灣視覺設計獎・行銷設計鉑金獎 / 2010 經濟部商業司臺灣視覺設計獎・品牌形象金獎 / 2010 經濟部商業司臺灣視覺設計獎・包裝設計金獎 / 2010 榮獲經濟部工業局 Golden Pin 金點設計標章作品 6 件 / 2010 日本茶競賽金賞獎・細品香茗金箔茶禮盒 / 2010 臺灣百大觀光特產金獎・日月潭紅茶 - 台茶18 號 / 2009 經濟部工業局優良設計產品評鑑通過12件 / 2009 臺灣國際平面設計獎 2008 經濟部商業司臺灣視覺設計獎・禮盒包裝設計鉑金獎 / 2008 經濟部商業司臺灣視覺設計獎・標誌創作金獎 / 2008 經濟部商業司臺灣視覺設計獎・書籍設計金獎
2023 Kyoto Global Design Awards Best100 / 2022 Iconic Awards: Innovative Architecture / 2022 德國 RedDot 設計獎・Brands & Communication Design / 2022 金點設計獎 / 2021 金點設計獎 / 2020 A Design Award 銀獎 / 2020 Good Design Best 100 / 2020 金點設計獎・整合設計類 / 2020 德國 RedDot 設計獎・Brands & Communication Design Winner / 2019 Good Design Best 100 / 2018 Good Design Best 100 / 2018 金點設計獎・傳達設計類 / 2018 Shopping Design Best 100 / 2012 德國 iF 視覺設計獎 2 件・Communication Design Award Winner / 2012 德國 iF 包裝設計獎 2件・Package Design Award Winner / 2011 臺灣金點設計獎・視覺傳達大獎 / 2011 德國 iF 設計獎 2 件・Communication Design Award Winner / 2011 德國 RedDot 設計獎・Communication Design Award Winner / 2011 比利時 Pentawards包裝設計獎2 件・Package Design Award Winner / 2011 榮獲經濟部工業局Golden Pin 金點設計標章作品 4 件 / 2010 經濟部商業司臺灣視覺設計獎・行銷設計鉑金獎 / 2010 經濟部商業司臺灣視覺設計獎・品牌形象金獎 / 2010 經濟部商業司臺灣視覺設計獎・包裝設計金獎 / 2010 榮獲經濟部工業局 Golden Pin 金點設計標章作品 6 件 / 2010 日本茶競賽金賞獎・細品香茗金箔茶禮盒 / 2010 臺灣百大觀光特產金獎・日月潭紅茶 - 台茶18 號 / 2009 經濟部工業局優良設計產品評鑑通過12件 / 2009 臺灣國際平面設計獎 2008 經濟部商業司臺灣視覺設計獎・禮盒包裝設計鉑金獎 / 2008 經濟部商業司臺灣視覺設計獎・標誌創作金獎 / 2008 經濟部商業司臺灣視覺設計獎・書籍設計金獎
Awards
2023 Kyoto Global Design Awards Best100 / 2022 Iconic Awards: Innovative Architecture / 2022 Red Dot Award: Brands & Communication Design / 2022 Golden Pin Design Award / 2021 Golden Pin Design Award / 2020 A Design Award Silver Award / 2020 Good Design Best 100 / 2020 Golden Pin Design Award / 2020 Red Dot Award: Brands & Communication Design / 2019 Good Design Best 100 / 2018 Good Design Best100 / 2018 Golden Pin Design Award - Best Concept Exhibition of the Year / 2018 Shopping Design Best100 / 2012 Germany iF Visual Design Award 2 - Communication Design Award Winner / 2012 Germany iF Packaging Design Award
2-Package Design Award Winner / 2011 Taiwan Golden Point Design Award Visual Communication Award / 2011 Germany iF Design Award 2-Communication Design Award Winner / 2011 Germany RedDot Design Award, Communication Design Award Winner / 2011 Belgium Pentawards Packaging Design Award 2-Package Design Award Winner / 2011 Awarded the Golden Pin Gold Point Design Markwork by the Ministry of Economic Affairs 4 pieces / 2010 Department of Commerce, Department of Commerce, Taiwan Visual Design Award, "Platform Design Platinum Award" / 2010 Department of Commerce, Department of Commerce, Taiwan Visual Design Award, "Gold Award for Brand Image" / 2010 Department of Commerce, Department of Commerce, Taiwan Visual Design Award, "Packaging Design Gold Award" / 2010 Awarded the Golden Pin Gold Point Design Markwork by the Ministry of Economic Affairs 6 pieces / 2010 Japanese Tea Competition Gold Awards-Fine Fragrance Gold Foil Tea Gift Box / 2010 Taiwan's Top 100 Tourism Specialties Gold Award--Sun Moon Lake Black Tea-Taiwan No.18 / 2009 Ministry of Economic Affairs Industrial Bureau's evaluation of excellent design products passed 12 pieces / 2009 Taiwan International Graphic Design Award / 2008 Department of Commerce, Department of Commerce, Taiwan Visual Design Award, "Gift Box Packaging Design Platinum Award" / 2008 Department of Commerce, Department of Commerce, Taiwan Visual Design Award, "Gold Award for Logo Creation" / 2008 Department of Commerce, Department of Commerce, Taiwan Visual Design Award, "Book Design Gold Award"
2023 Kyoto Global Design Awards Best100 / 2022 Iconic Awards: Innovative Architecture / 2022 Red Dot Award: Brands & Communication Design / 2022 Golden Pin Design Award / 2021 Golden Pin Design Award / 2020 A Design Award Silver Award / 2020 Good Design Best 100 / 2020 Golden Pin Design Award / 2020 Red Dot Award: Brands & Communication Design / 2019 Good Design Best 100 / 2018 Good Design Best100 / 2018 Golden Pin Design Award - Best Concept Exhibition of the Year / 2018 Shopping Design Best100 / 2012 Germany iF Visual Design Award 2 - Communication Design Award Winner / 2012 Germany iF Packaging Design Award
2-Package Design Award Winner / 2011 Taiwan Golden Point Design Award Visual Communication Award / 2011 Germany iF Design Award 2-Communication Design Award Winner / 2011 Germany RedDot Design Award, Communication Design Award Winner / 2011 Belgium Pentawards Packaging Design Award 2-Package Design Award Winner / 2011 Awarded the Golden Pin Gold Point Design Markwork by the Ministry of Economic Affairs 4 pieces / 2010 Department of Commerce, Department of Commerce, Taiwan Visual Design Award, "Platform Design Platinum Award" / 2010 Department of Commerce, Department of Commerce, Taiwan Visual Design Award, "Gold Award for Brand Image" / 2010 Department of Commerce, Department of Commerce, Taiwan Visual Design Award, "Packaging Design Gold Award" / 2010 Awarded the Golden Pin Gold Point Design Markwork by the Ministry of Economic Affairs 6 pieces / 2010 Japanese Tea Competition Gold Awards-Fine Fragrance Gold Foil Tea Gift Box / 2010 Taiwan's Top 100 Tourism Specialties Gold Award--Sun Moon Lake Black Tea-Taiwan No.18 / 2009 Ministry of Economic Affairs Industrial Bureau's evaluation of excellent design products passed 12 pieces / 2009 Taiwan International Graphic Design Award / 2008 Department of Commerce, Department of Commerce, Taiwan Visual Design Award, "Gift Box Packaging Design Platinum Award" / 2008 Department of Commerce, Department of Commerce, Taiwan Visual Design Award, "Gold Award for Logo Creation" / 2008 Department of Commerce, Department of Commerce, Taiwan Visual Design Award, "Book Design Gold Award"