![](https://freight.cargo.site/t/original/i/091dee68a4c75181018de6921b0203a231adcf508d6cb1d367311dc0b25ee060/hakka-expo-2023-tyt-kv.jpg)
![](https://freight.cargo.site/t/original/i/a33eccbf1d8bb923b608675e180d5e42ee404a26485de3f98fb383fb62b9cccf/hakka-expo-2023-taichung-kv-moodboard-01.jpg)
![](https://freight.cargo.site/t/original/i/b11e1600a34b785799038c8817c1b2ad0731cf0dfce97d57f5c71cd14072ff53/hakka-expo-2023-taichung-kv.jpg)
![](https://freight.cargo.site/t/original/i/c2129378e5253713d99462154f6ba1a57f0b8fbeea81fd5be095a3bd7fb746b0/hakka-expo-2023-taichung-kv-moodboard-02.jpg)
![](https://freight.cargo.site/t/original/i/cd321975b34a510e57c9458df3dfb319b1080c13b108b917f483897af5322a69/hakka-expo-2023-taichung-kv-moodboard-03.jpg)
![](https://freight.cargo.site/t/original/i/6869bbc86143910a87e83c7c1a5ef5019973b103319f7b996ce701ca6f61857a/hakka-expo-2023-taichung-kv-moodboard-04.jpg)
![](https://freight.cargo.site/t/original/i/736761cda8fda3a8c4dcd60989e7e2f99783fc0c8b78fc5be50981b55fd10951/hakka-expo-2023-taichung-kv-moodboard-05.jpg)
![](https://freight.cargo.site/t/original/i/40ef5261a710f6594cf8781b8d7c465f8250b13a2cccae178c3f8435dba7cf48/hakka-expo-2023-yunlin-kv-moodboard-01.jpg)
![](https://freight.cargo.site/t/original/i/60bb167bb6c1eef978be4423a7506971dcad2d8afbff0cd14bc1ce829d622d3f/hakka-expo-2023-yunlin-kv.jpg)
![](https://freight.cargo.site/t/original/i/d55374d5b8ba283144a1e777f1dcf3ace480c4bd13e5e6c28bb90be60cae3430/hakka-expo-2023-yunlin-kv-moodboard-02.jpg)
![](https://freight.cargo.site/t/original/i/b0156d9c0369766adcd90d1b8346d8e72953fa0a486c57e21226f76fdadff439/hakka-expo-2023-yunlin-kv-moodboard-03.jpg)
![](https://freight.cargo.site/t/original/i/0a012172bcdb40f1c0a59b598ebbc28186a604df0b2a41f87daf0f5f22253ed1/hakka-expo-2023-yunlin-kv-moodboard-04.jpg)
![](https://freight.cargo.site/t/original/i/7e1a4ef90353195fd862baf786053d83e9d1ba2305e7c600b50417e6b8b943cf/hakka-expo-2023-tainan-kv-moodboard-01.jpg)
![](https://freight.cargo.site/t/original/i/fdec6abc97c06ca27b266394cef424d2b5add36949e7fec13e5421937ec52fee/hakka-expo-2023-tainan-kv.jpg)
![](https://freight.cargo.site/t/original/i/88812d020b58d0e095793a41316cbbc35f26d090d536bc5b5b0bb58e6ddb73e2/hakka-expo-2023-tainan-kv-moodboard-02.jpg)
![](https://freight.cargo.site/t/original/i/de15987501730bf0aec83775b3652e6738df3b038c7516001e84a18b6475e6ba/hakka-expo-2023-tainan-kv-moodboard-03.jpg)
![](https://freight.cargo.site/t/original/i/a9f54c17a5607ba2cb373f522db4cb5223e9139d257b8dfb17315e5f5bc1f0f1/hakka-expo-2023-tainan-kv-moodboard-04.jpg)
![](https://freight.cargo.site/t/original/i/cfadc7fbbc6330bd5a22fc2527cd226c21aa97a2a675450ad301ea6f8cb557ea/hakka-expo-2023-tainan-kv-moodboard-05.jpg)
![](https://freight.cargo.site/t/original/i/f9acdd9a9027f655f0119dec733ff8585d0fdcb11ec2272ff3dd14385326d255/hakka-expo-2023-tyt-kv-all.jpg)
2023世界客家博覽會・臺灣館・臺中市 & 雲林縣 & 臺南市 Exhibition Key Visual
Client — 客家委員會
Design Execution. — 中間研究室
AD. — 郭中元 D. — 楊士慶 CW. — 林玲
P. — 黃覺深 & 黃俊團 & 王志仁 & 李宥融
Year — 2023
根,就在那裡,每個人都可以有機會,再一次認識屬於這片土地上的文化。
從溯源的土壤:臺中、雲林、臺南,一路沿途挖掘出客家智慧、生活知識,因信仰而凝聚,同心協力,攜帶著頑抗的精神,本來無一路,路由行而來,漸漸形塑出客家文化共同脈動的底蘊。
於是,邊界的消融與重塑,多元文化在混融搖晃後並存。回溯來時路,既是客人,也是主人,當文化有了根,它便能支撐著,編織繁衍而成的客家新本事。
This is a chance for everyone to recognize the culture of this land anew, starting from its roots.
From the source of the soil: From Taichung, Yunlin, and Tainan, we have uncovered the wisdom and life knowledge of the Hakka people. United by faith and a spirit of tenacity, where there was no path, we create one by walking, gradually forming the underlying pulse of Hakka culture.
As a result, this process dissolves and reshapes boundaries, allowing diverse cultures to coexist harmoniously. As we trace our way back, we are both a guest and a host. When the culture has roots, it can support the weaving and reproduction of new Hakka capabilities.
從溯源的土壤:臺中、雲林、臺南,一路沿途挖掘出客家智慧、生活知識,因信仰而凝聚,同心協力,攜帶著頑抗的精神,本來無一路,路由行而來,漸漸形塑出客家文化共同脈動的底蘊。
於是,邊界的消融與重塑,多元文化在混融搖晃後並存。回溯來時路,既是客人,也是主人,當文化有了根,它便能支撐著,編織繁衍而成的客家新本事。
This is a chance for everyone to recognize the culture of this land anew, starting from its roots.
From the source of the soil: From Taichung, Yunlin, and Tainan, we have uncovered the wisdom and life knowledge of the Hakka people. United by faith and a spirit of tenacity, where there was no path, we create one by walking, gradually forming the underlying pulse of Hakka culture.
As a result, this process dissolves and reshapes boundaries, allowing diverse cultures to coexist harmoniously. As we trace our way back, we are both a guest and a host. When the culture has roots, it can support the weaving and reproduction of new Hakka capabilities.
#中間研究室 #2023世界客家博覽會 #visual design